tisdag 9 mars 2010

The sound of one fan clapping?





Blogging, eh? What a way to get rich quick. Start a blog, write a few paragraphs of nonsense and then just press the Monetise button and watch the truckloads of dosh start to roll up at your door.

The media is full of stories of bloggers who've made a packet. Blondibimbo is a young Swedish woman who writes about fashion and make up and it would appear, cleans up on the advertising revenue.

The first problem is though: what products could possibly be advertised on my blog? Shampoo is a bit of a non-starter, as is fashion. Horror films? Pest control? Psychoanalysis?


The other even greater problem is the readership.

Ulrika took a look yesterday and commented that most of the stuff I post is very esoteric. Even my music nerd friends surely can't be interested.

No you're right, they don't read it. Bit too obscure.

So who actually reads your blog, John? she wondered.

Yeah, well, er, yeah: well I do! I spend hours reading it.

And there we have it. The ugly truth is that (except for a few friends who read bits occasionally just to humour me), the readership of my blog is a pretty exclusive one: it's me.

Wow! The magic of modern internet technology! One man sitting alone at his computer in Kärrtorp can write a blog and can share his thoughts with .....himself.


Fabulous!

2 kommentarer:

  1. Hello, I´m here, occasionally, when I find time... Shovelling snow most of the time, so have´nt got that much time right now...

    SvaraRadera
  2. Actually it's Blondinbella, and to give her due credit she's more more flinty careerwoman than bimbo.

    And don't give up on the commercial potential quite yet, take som comfort in the story of Julie Powell, so charmingly portrayed in Julia & julia http://www.sonypictures.com/homevideo/julieandjulia/
    You just need to find your niche and personal take on it and let viral marketing ("the grapevine" for you cyber non-lierates) work its wonders.

    Seeing that you post blog posts at a quarter past midnight is slightly worrying, though. As we say in my line of business; not sustainable.

    Ove

    SvaraRadera